Toronto, ON – Meet ABHI, the dynamic Indo-Canadian South Asian artist who’s here to shake up your playlist and your screen. With his latest EP, ‘Journey>Destination,’ released on June 25th, ABHI is making waves across the music world, landing spots on editorial playlists and breaking into the Top 10 charts on platforms like Apple Music, Gaana, and Damroo.
Imagine blending the heart-thumping beats of Rap and Hip-Hop, the infectious rhythms of Pop, and the electrifying vibes of EDM, all wrapped in the rich cultural tapestry of Indian and Western sounds. That’s exactly what ABHI has achieved with ‘Journey>Destination.’ From his early start at 17 with his debut EP, ‘Light Out,’ to mastering both Western and Indian music traditions, ABHI’s journey is as diverse as his sound. Not just a vocalist, he’s a pianist and harmonium player, making his music a full sensory experience.
“‘Journey>Destination’ is more than just an EP; it’s a reflection of my life’s journey so far,” ABHI shares. Each of the five tracks is a unique blend of traditional Indian timbres and modern Western beats, creating a mesmerizing sonic landscape.
ABHI’s deep dive into Indian classical music has infused his work with the intricate nuances of ragas and alankars, seamlessly blended into his contemporary tracks. This willingness to explore and experiment is what makes ‘Journey>Destination’ stand out in today’s music scene.
The EP’s success is a testament to ABHI’s talent and his ability to resonate with a wide audience. Featuring on Apple Music’s ‘New in Punjabi,’ ‘Breaking Punjabi,’ and ‘Punjabi Hits’ playlists, ABHI is definitely a name to watch out for.
Life of GUGU: ABHI’s Anime Adventure
Parallel to his musical journey, ABHI has embarked on a creative adventure with his short anime web series, ‘Life of GUGU.’ This series, starring the animated character GUGU, is a playful look at the life of brown kids living the hybrid life between their desi roots and Western upbringing.
“‘Life of GUGU’ is my way of giving more to my audience,” says ABHI. “GUGU represents a lot of us, navigating the fun and chaos of our daily lives.” The series, which is scored with tracks from the EP, adds a unique layer to ABHI’s artistic expression.
The first episode aired in July with a special screening at LetMeIn production in Toronto. Episodes two and three are set to drop in August, promising more of GUGU’s relatable shenanigans.
ABHI’s approach to his music and anime series is inspired by artists like Kanye West, who constantly push the boundaries of creativity. “‘Journey>Destination’ and ‘Life of GUGU’ are about giving my audience a holistic experience,” ABHI explains. “It’s about going above and beyond and creating something unique.”
Tune In and Turn Up
‘Journey>Destination’ is out now on all digital platforms, and the fun doesn’t stop there. Dive into the world of GUGU with the web series episodes available on ABHI’s YouTube channel. Whether you’re here for the beats or the anime vibes, ABHI is here to take you on a journey where the destination is just the beginning.
For more about ABHI, his music, and upcoming projects, visit his official website and follow him on social media. This is one journey you won’t want to miss!
Watch ‘Life of GUGU’
Jump on board with ABHI and let the journey begin!