The Music Machine ‘Prateek Gandhi’ releases a Rajasthani-Hindi song ‘Naina Ri Patang’ in classic RnB style
We did an interview with the artist over a cup of coffee about this latest release, here’s what they had to say!
An independent artist, who’s responsible for making Rajasthani music a massive hit with his twist of pop in every song he makes like his recent releases Pachrangi Leheriyo and Saans Re Dhaage. He previously made the whole 4min ‘Mauka – More than a Game’ used in a short documentary film about T20 World Cup India-Pak. Being a Wynk Artist, he released 45 songs in a year with 45+ million streams and 3 lakh plus caller tunes. Between 2020 to 2022, he released a series of hit songs like Ankahi baatein, Mashhoor banegi, Raat jaage, Ishq ho jayega, Ruhani and many more. Freshly, his song Main Roiyaan’ marks his first release with Viacom 18 & MTV India’s label and platform KaanPhod and their new series ‘Mic Test’
His Rajasthani folk album ‘Jogan Piya’ is a homage to his state and speaks of his longing for Banswara, his hometown. The album contains four sincere songs ‘Mharo des’, ‘Neend Nahi Aave’, ‘Thare Siwa’ and ‘Piya Ko Milan’ that are unquestionable hits to his fanbase.
Tell us about your track
Naina Ri Patang has a powerful musical energy giving out an ecstatic feeling to the listeners. Significantly, it’s the lyrics that make the song so relatable for the wider youth. We all have someone we want to be with, or already are with. The music video takes us through a cute journey after a guy is reeled in by love at first sight. Set in a small town, we can experience the chase and the emotion firsthand as he sings to her in awe, all the while being a stranger to her. This song revolves around Makar Sankranti, the festival that brought them together.
Tell us the journey behind this track
“This is my very first song with Machaao music after signing up with Machaao talents. When I wrote this a year back I was having some visuals in my head and trust me, we shot precisely the same way. Shooting in Ahmedabad was total fun as we all lived and worked like a family, it’s not just being associated with a label.
I’m so happy with this and too excited for audience review because I juiced up the Rajasthani language with Hindi and the music part hits differently as it’s fused indie pop.