Psy is easing again into the highlight within the mellowest of the way. The singer who went mega in 2012 along with his viral smash “Gangnam Fashion” introduced final week that his first effort in 5 years, Psy ninth, wil drop on the finish of this month. Then he teased the primary style of the album with a 20-second animated clip of the ballad “Happier,” which options k-pop singer/songwriter Crush.
The temporary clip options cartoon photos of a child rising up via his teenage years as Crush croons, “I wanna be happier,” over dramatic strings and pictures of the younger man graduating from highschool right into a complicated, darkish maturity during which pleasure appears elusive. Psy reveals up midway via to raps a short verse earlier than the preview winds down.
For final week’s announcement, the 44-year-old Ok-pop star shared a clip from a 2013 live performance, during which he addressed the success of “Gangnam Fashion” — which peaked at No. 2 on the Billboard Scorching 100 — and teased when he may put out one other hit nearly as good as his signature crossover hit.
“I do know a whole lot of you’ve excessive expectations for my subsequent hit tune. To be sincere, I produced ‘Champion’ in 2002 and it took me precisely 10 years to provide a tune that’s extra sensational than ‘Champion’ with the discharge of ‘Gangnam Fashion’ in 2012,” he mentioned within the video. “I suppose what I’m making an attempt to say is, maybe the following time you meet a tune like ‘Gangnam Fashion’ shall be in 2022.”
Psy additionally noticed Billboard chart success in 2013 when he launched “Gentleman” as a single; the observe hit No. 5 on the Scorching 100. The Ok-pop singer’s final full-length album, 4X2=8, was launched in 2017 beneath YG Leisure. Psy later left the label and established his label P Nation in 2019 and signed Korean-American rapper and singer Jessi, HyunA and former PENTAGON member DAWN to the label’s roster. Psy ninth will dorp on April 29.
Take heed to the sneak peek of “Happier” under.