In the melodious realm of music, there’s a new sensation brewing. Alok Ranjan Srivastava, a maestro in the art of lyrical poetry, has ventured into uncharted territories with his debut album, “Ishq Mein.” This musical endeavor, a testament to the power of love, encapsulates the essence of emotions through four enchanting songs, the first of which, “Bhapp,” sets the stage for an immersive musical experience.
Alok’s journey is as inspiring as his music. After a fruitful stint in the advertising domain for nearly six years, he daringly chose to follow his decade-long passion for songwriting and poetry. His penmanship found a harmonious alliance with the beats of modern musicians in Mumbai, marking its presence in notable projects like Azaad Sangeet S1 & S2, Kota Factory S2, Modern Love: Mumbai, and Faraaz.
Now, in a captivating twist of fate, Alok is stepping into a new realm as a Music Composer and Singer, pouring his heart into “Ishq Mein.” The album is an ode to the beautiful chaos of love, each song a dedication to the special souls who colored his life.
“Bhapp,” the album’s enchanting opening, is a testament to love’s quirkiness. It was born not from deliberate penmanship, but from the heart, a tribute to a past love. Alok’s affection for a girl who endearingly exclaimed ‘Bhapp’ when teased or vexed became the muse for this unconventional yet endearing composition. The song not only showcases his raw emotions but also pays homage to the legendary ‘Gulzar Saab,’ a profound influence on Alok’s work.
This musical endeavor wouldn’t have reached its crescendo without the guidance and support of Siddharth Pandit, Alok’s childhood friend and a musical virtuoso, who added an unparalleled depth to the album’s arrangements.
The release of “Ishq Mein” is more than just an album drop; it’s a celebration of artistic freedom. Alok believes that once art is created, it transcends its creator and belongs to the universe, ready to resonate with souls far and wide.
As Alok strides into a transformative phase of his career, with numerous releases this year and the highly anticipated Amazon Prime’s Bandish Bandits 2 on the horizon, the musical world eagerly awaits the next symphonic chapters that he’ll script.
With each note and every verse, Alok Ranjan Srivastava weaves a captivating narrative of love and life, inviting listeners to immerse themselves in the exquisite cadence of his music. “Ishq Mein” isn’t just an album; it’s a journey through emotions, beckoning all to experience love’s myriad shades through the lens of Alok’s musical brilliance.